Acuforce international

About Founder

John G. Louis, LMT

A pioneer and leader in sports medicine and rehabilitation. John is an inventor of numerous product concepts, educator and therapist for some of the world’s best professional athletes. He was inducted into the Massage Therapy Hall of Fame in 2022.
John founded Massage Therapy Center of Winnetka in 1989. The clinic is rated the best on the North Shore of Chicago. Located on Green Bay Road in Winnetka, Illinois, the clinic employs 5 certified and licensed massage therapists. In 1999, John created Acuforce International, Inc. a company that markets his patented soft-tissue therapy tools. A division of that company called Chocolate Milk Productions produced “Infant Massage Lessons for Dads”. An instructional DVD that teaches fathers how to bond with their babies while helping the infants to sleep better and develop more rapidly. The program has won 2 video excellence awards, 2004 Aurora Gold Award and the 2005 Telly Award.

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Freebounder Fitness

John has served as an adjunct clinical instructor at both the University of Tennessee at Chattanooga and Trinity University in Deerfield, Illinois. He was the AMTA Illinois Chapter Distinguished Service Award winner in 2014 and Employer of the Year in 2009. John is also listed in the Top 100 Health Experts on Twitter. In addition, he served as the massage therapist for the 2005 World Series Champion Chicago White Sox baseball team from 2002 – 2005. In 2012, he began expert witness work within soft-tissue treatment.John also launched a product in 2020 called the Freebounder Fitness and Rehab Machine. The machine is patented and is easily the most comprehensive machine ever created for the product space. He also recently introduced his seamless face cradle cover to the marketplace with great acceptance. John expects to launch his next product this winter….stay tuned!

Massage Therapy

Massage Therapy Center of Winnetka

In 1989 John opened the Massage Therapy Center of Winnetka, a highly regarded clinic on the affluent north shore of Chicago, Illinois. The clinic has been rated the best on the North Shore by both the Chicago Sun Times and the new book Necessities: Chicago. The Massage Therapy Center employs 9 AMTA therapists and John served as the massage therapist for the 2005 World Series Champion Chicago White Sox baseball team. He is frequently interviewed on television and radio, discussing the benefits of massage for the general public and professional athletes. Photo: Meadowlark Lemon receiving a treatment in 1983

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